Patagonia ROC Case Study

Patagonia’s ROC (Regenerative Organic Certified) movement goes beyond what we know as organic. Like it’s parent company, the ROC, seeks to move us into the future of caring for the planet.  This farming method aims to rehabilitate soil, respect animal welfare and improve the lives of farmers.

I came into this project while the basic web design had been created. I helped streamline the user flow and designed crucial graphics which helped to solidify the intention of the website. 

Designing the Homepage

Charts & Graphics

All the information that was shared on this site required some charts to keep it sorted and presentable. I created all the graphics and charts on the site.

All the information that was shared on this site required some charts to keep it sorted and presentable. I created all the graphics and charts on the site.

Let’s work together

Freedom Bean

yo@freedombean.co

415 505 3982